Aileen Hinsch
Aileen Hinsch is a Business Development Consultant, and Project Director, LexSpeak, at Jaffe Associates, Inc. As a Business Development Consultant, and as technologies such as social networking and Web 2.0 tools change the way that attorneys approach business development, she works with her clients to uncover the most effective, up-to-date methods to incorporate to meet their marketing goals. As the Project Director of LexSpeak, Ms. Hinch recognizes the important role speaking engagements play in a firm’s marketing strategy, and with the advent of Web 2.0 technologies, she is helping clients go beyond traditional opportunities and find opportunities through Podcasts and Webinars that reach clients’ target markets and can be promoted online. She can be reached at hinscha@jaffeassociates.com.